What’s the problem you’re trying to solve

I bet you haven’t ask you yourself this before:

What’s the problem you’re trying to solve?

Simple, direct, but you’ll need to stop what you’re doing and think.

Is quite probable you’ll need to put some time to organize your ideas before answer this question.


I’ve been in a quest to find my next role, the next company where to continue my carrier. It was strange to find how people struggle to answer this simple question. The mission of the company where’re working is not exactly the same as the answer to this question.

At this point, I realize this is something needs to be fixed. People, companies, all should know what’s their purpose, how each of us can help and how and when we’re not helping at all.


This is your first task, after identify a few possible answers you need to start doing something.

Multitasking is a lie, we may be able to feel like we can do more than one thing at the same time but a few examples will show you this is not true. For example, try to cooking and take a shower at the same time, quite hard, and please do not create a tv show with this multitasking, our imagination can answer by it self this is not possible.

If you’re hungry you can choose cooking first, and take the shower after, you need prioritize.

You can not do all

When you know what do you need to do in order to solve what you’re trying to solve, you can answer if you can do it.

If, and only if, what you want to do it’s important for you, you will respond with honesty if you can do it or not, and if you’re not the person to do it, you will look for the right one, or at least someone who can help with it.

All on the same page

It’s funny seeing people working on the same problems but having different answers for this question. Of course this questions should have different answers if you’re working on different parts, but this is like a piramide, the top of it has the answer for the core of what you’re trying to solve, and each different departments, teams, etc will have a specific way to help on how you’re trying to solve it.

You can’t achieve what you can’t measure

The mindset proposed by the question will create a context where you’ll be able to design your work towards solving the problem. As one of the first thing you need to do is to define how are you going to measure that you’re in the right direction, this is why many times the company’s mission is not the response of this question. A company’s definition is a generic, and many times, vague where the company puts some kind of nice paragraph for publicity.

Anyone working as a part to resolve the problem should be able to